Jiayuan and Baihe, China’s most popular dating sites, had around 126 million and 85 million registered users in 2015 respectively (Tinder had about 50 million active users in 2014).
In contrast to a slew of popular dating apps in the West that are commonly associated with a casual “hook-up” dating culture, Chinese online dating services are typically used by those in search of lasting connections and relationships — although this gradually may be changing.
Unlike in first-tier cities like Beijing and Shanghai, where new trends emerge and quickly permeate society, Zhou was considered an early adopter in the second-tier city Yantai in Shandong Province when she began online dating in the early 2010s.
When 30-year-old auto sales manager Zhou Yixin joined online dating at the behest of her cousin living in Beijing, she did not expect to meet her steady boyfriend of two years.
Hall, associate professor of communications at the University of Kansas, previously told Market Watch.
In Chinese culture unmarried women in their late twenties and beyond are labeled “leftover women” or 剩女.’” Dating in China has changed significantly with the arrival of online dating in the last decade.According to Houran, romantic matchmaking was previously done almost exclusively through personal matchmakers, whereas now that process is being steadily replaced by dating sites with compatibility matching algorithms.Online dating apps have been accused of fueling hook-up culture, and killing romance and even the dinner date, but their effects on society are deeper than originally thought. The rise of internet dating services could be behind stronger marriages, an increase in interracial partnerships, and more connections between people from way outside our social circles, according to a new study by economics professors Josue Ortega at the University of Essex and Philipp Hergovich at the University of Vienna in Austria.Today, more than one-third of marriages begin online.